The best ideas don’t fail because they lack merit, but rather because they’re never heard. Jargon-heavy copy, cautious corporate language, and one-size-fits-all messaging lose the audience before the message lands.
I write content that does the opposite. Whether it’s a long-read for a global medtech company, a corporate article for a science organization, or a human-interest story about a medical breakthrough, every piece I write is built to connect — with the right people, in the right voice, at the right moment.
Below is a selection of published work from my time as communications manager and freelance journalist, spanning editorial, corporate, and media contexts.
WEB ARTICLE
The Rabbit Case: How an Accident Changed Hearing History Web article · Cochlear — 40th Anniversary Content Series.
Commissioned by Cochlear, a global leader in implantable hearing solutions, this is the opening article in a multi-part series marking the 40th anniversary of their bone conduction device.
The brief: translate a complex medical history into something a general audience would genuinely want to read. The result was a narrative-driven series that honored the science while making it feel alive.
BLOG ARTICLE
Confessions of a Biotech Innovator Blog article · Medium / Discovery Matters publication.
Written for a specialist science publication, the piece was selected by Medium’s editorial team and distributed across multiple partner platforms — reaching an audience well beyond the original publication’s readership.
This profile of an industry expert cuts through the polished founder narrative to find the honest human story underneath.
WEB ARTICLE
Innovation From the Inside Out Corporate article · Cytiva.
Cytiva, a global life sciences company, wanted to tell the story of a program that empowers employees to drive innovation from within. The challenge: make a corporate initiative feel genuine, not like a press release.
This piece balances organizational messaging with real human voices, showing how internal culture becomes a competitive advantage when it’s communicated well. Published on Cytiva’s global news center.
Blog Article
What’s the Link Between Making Jam and Protein Separation? Blog article · Discovery Matters, Cytiva
Written and published as part of Discovery Matters, the storytelling-driven thought leadership blog I launched and edited for Cytiva. The brief was ambitious from the start: make life science history feel as compelling as a detective story. This one delivers on that promise.
Press Release
Cytiva Invests $3.8M in Sustainability Innovation Press release · Cytiva
The brief was to make a corporate funding announcement feel like a story worth reading. Not a financial statement. Not a CSR box-tick. A genuine signal that innovation, when it comes from the inside, carries weight.
This press release covers the results of Cytiva’s Planet Business challenge, the opening round of their Innovation Accelerator program: six employee-led teams securing USD 3.8 million in funding to turn sustainability concepts into commercial ventures.
Blog Article
Here to Stay: Inside the World of Biotech-Crafted Medicines Blog article · Discovery Matters, Cytiva · Part 1 of a series
Selected by Medium editors for platform-wide distribution. Part one of a multi-article series.
This piece is a journey from Rasputin and pig pancreas to monoclonal antibodies and the future of targeted therapies — making one of the most complex topics in modern science genuinely readable for a non-specialist audience.
Press Release
GE Healthcare Life Sciences Opens 3D Printing Center in Umeå Press release · GE Healthcare Life Sciences
The brief: announce a significant infrastructure milestone in a way that made the technology’s real-world implications land for a non-specialist audience. Not a facility opening — a competitive advantage, made concrete.
In biopharma manufacturing, speed and precision aren’t a trade-off — they’re a requirement. When GE Healthcare Life Sciences inaugurated its second additive manufacturing center in Umeå, Sweden, it wasn’t just opening a facility. It was signaling a fundamental shift in how bioprocess equipment gets built.
Media article
Experimenterar med glädjefyllt nonsens Feature article · ETC Daily Newspaper (Swedish). Click image to read.
A portrait of an artist duo whose work lives in the playful space between meaning and absurdity. Published in ETC, one of Sweden’s leading independent daily newspapers, this piece demonstrates the ability to shift registers entirely — from science and corporate communications to cultural journalism — without losing depth or voice.
Have content that needs to connect AND not just exist?
Whether you’re launching a campaign, building a content library, or trying to reach an audience that matters, I’d love to hear what you’re working on.
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